<?xml version="1.0" encoding="utf-8"?><rss version="2.0"><channel><title>NewYorkTimesifitfits</title><description /><link>http://pandora.cii.wwu.edu/boards/board/NewYorkTimesifitfits-12.aspx</link><language>en-us</language><lastBuildDate>Sunday, February 26, 2012</lastBuildDate><item><title>Values from Consumerism</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12/Values_from_Consumerism-979.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[In my view, the most pressing problem with American mass media is consumerism and how the media uses propaganda in steering public persuasion. Today with the corporate monopoly of public relations, the public has been spun into a system that accounts for why they do not rebel. This is called hegemony, where powerful elites like PR firms can get their information out to the public. Much of their information that gets out to the public is called disinformation that is often times misleading and creates the illusion of knowing something, when in fact really leads away from actually knowing the truth. Another concept of this is agenda-spinning where the importance of something negative is downplayed and the positives are played up using ‘noise’ for dilution. Because our culture has become so visual, we have no intellectual self-defense of those images. Whatever we see we believe. Starting at a young age, advertisements have insinuated brands into the fabric of children, from junk food and sugary cereal commercials to attachment to characters that gives leverage to emotional consistency and stability but also promotes many manufactured products for profit. Commercialism is also seen in result to consumerism where fine tune marketing of goods and services enable the public to purchase who they are (pretty much this ideology that products make you cool). Not only are products sold for their utility, but propaganda is used to sell values onto material things and sell goods on their social relationship to us. Culture is where values are expressed and with a culture that is so consumed with goods and services, objects become the means to achieve happiness with the belief that with the immense accumulation of commodities you will truly be happy. This creates the “fantasy factory” of a dream world that is not truly reality, and divulges the public away from real societal issues like war, hunger, and poverty. With integrated communication which is a key principle of propaganda, everywhere you go is a medium for ads into the consumer world in which it has monopolized and dominated our culture. This problem I do believe to be the main one in America’s mass media because it affects us daily in tremendous ways. We see images flash before our eyes and images that sell value to objects that do not enforce social values like genuine love, family, and friendships that should be more important in culture than material values like economic security and wealthy success. The solution to this problem is that the media (advertisers) and PR firms should use information in a good manner that reflects the true quality of products and does not enforce happiness is acquired through consumerism. I realize we live in a capitalist society where profit is number one but all the information that gets generated out to the public should instead focus on more societal issues and how consuming is actually changing the nature of the Earth in negative ways (cars and factories are polluting the air and water and sprawl is destroying animal habitats).          ]]></description></item><item><title>Please use reply, not post -- </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Please_use_reply__not_post_--_-5186.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[Anastasia --<br />Please use reply, not post -- thanks. Pilgrim]]></description></item><item><title>Advertising: a Change for the Worst</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12/Advertising__a_Change_for_the_Worst-976.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[American mass media cannot claim that it has done more good for the consumers it supposedly serves than the powerful men behind the curtain. In my opinion, this deceit on the media’s part is a terrible example of greed. This idea mainly applies to advertising and public relations and the sorts of brainwashing they induce in Americans. We as Americans are raised on the idea that the news is always presenting unbiased coverage of current events for example. Yet many of us are unaware that public relations agencies intervene in news programming to advertise products. It’s this instance of these cloak-and-dagger tactics that nearly force the model mindless consumer into buying only the best because it was “on the news,” whether or not it was in fact the best product. We can also get into actual advertising which has not only brainwashed the Americans into being good little consumers for the wealthier corporations, but also has drastically altered our culture. Thinking back to the beginning of the quarter, I’m reminded of all the objectification of women to sell products for men and how many people wouldn’t think twice about it in America. Using men’s desire to sell products without actually advertising what the product is is simply ridiculous, and I believe it ultimately originated from advertising. We have been manipulated as a consumer country into giving in to the major corporations for this sensation of feeling good as a consumer, but we have been almost brainwashed into being as such. And this is a terrifying thought, which is why I believe that the behavior of advertising is the most pressing problem. To solve this issue, I would assert a consumer movement. It would involve independent agencies distributing the information that we are being controlled more so than it has spread to this point. By arming consumers with knowledge, I would then encourage a boycott of the companies who have done more harm than good to the American public.]]></description></item><item><title>RE: (Thompson, Tyler (1)) Advertising: a Change for the Worst</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE___Thompson__Tyler__1___Advertising__a_Change_for_the_Worst-5340.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I respect your arguments, but I believe they were a bit exaggerated. How deceitful is advertising really? In my opinion, most corporations are ethical in their advertising and do not manipulate or brainwash consumers as much as you say. I believe that the typical American consumer has the will power and intelligence to understand the difference between an advertisement and programming. I do not agree that most American citizens are mindless consumers; corporations make it clear, for the most part, that their advertisements are advertisements and I believe that consumers have the freedom to buy what they want for whatever reasons. Additionally, in respect to advertising to children there are studies that show that children ages 6 and up, can tell what an advertisement is and understand that it is trying to sell them something. Corporations have a right to promote their products and gain from consumerism; this is true in any mixed market economy. You say &quot;this deceit on the media's part is a terrible example of greed&quot;, but I believe that it is ethical for corporations to aggressively advertise their products since they have a responsibility to their stakeholders to make profits.  Additionally, as a solution to this problem you say that we should boycott companies that have done harm to our society-- I think this is already being done. Consumers control much of how corporations behave and how socially responsible they are, and I believe that if consumers have an issue with a corporation, they take action by boycotting. I agree with you in that I think this is an effective approach to governing corporations and their actions, but I do not believe that all corporations are trying to be deceitful and brainwashing in their advertising. ]]></description></item><item><title>Please use reply, not post --</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Please_use_reply__not_post_---5185.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[Tyler,<br />Please use reply, not post -- thanks. Pilgrim]]></description></item><item><title>RE: (Thompson, Tyler (1)) Advertising: a Change for the Worst</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE___Thompson__Tyler__1___Advertising__a_Change_for_the_Worst-5159.aspx</link><pubDate>Wednesday, February 22, 2012</pubDate><description><![CDATA[I agree with your argument that advertising is one of the main problems with media in America and it is so sad that our public is being brainwashed. But reading your solution is it too late for a boycott since the PR firms are such large conglomerate monopolies? I do however see that with consumerism in this country, people buy what they want at a cost of not truly understanding the quality and utility of those products.  Also with the objectification of women in ads we see every day and the tool to use men’s desires to sell products is pathetic in our society. I do think that with independent agencies giving the public true news for necessary social discourse is the way to go in a true democracy. With news separate from entertainment, in the public commons, facts are obvious from biased presumptions and with judgement aside I think the American media can improve. ]]></description></item><item><title>RESPOND TO THIS QUESTION -- to begin</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12/RESPOND_TO_THIS_QUESTION_--_to_begin-967.aspx</link><pubDate>Friday, February 17, 2012</pubDate><description><![CDATA[After many weeks in J190 and many videos and much exposure to media theories, various problems of the media, evidence and assertions from scholars Ben Bagdikian, Robert McChesney, Neil Postman, Mark Crispin Miller, Stuart Ewen, Jean Kilbourne, Sut Jhally, Alvin Poussaint, Naomi Klein and dozens of others, YOU have now been exposed to many media problems (including areas such as violent masculinity, gender representation, consumerism, propaganda and others). YOU are now, in a way, an expert well qualified to assess the media.<br /><br />So, Pilgrim asks this question: <br /><br />In YOUR view, what is THE MOST PRESSING PROBLEM with American mass media -- and what how can it be solved?<br /><br />Argue fully why your problem is THE main problem -- and explain your solution if there is one you think will work.<br /><br />------<br />In your OTHER TWO ENTRIES later in the week, you may want to tell a fellow group member why hers/his problem is not all that important, focus on a flaw in another's argument, offer an alternative solution, offer supplementary material for another's argument or argue why your problem is more important than another's.<br /><br />Pilgrim hopes you learn much from this exchange, and he will drop in with a comment here and there. Good luck.<br /><br />P.S. Remember -- put a 1 after your name in your response to this question; put a 2 and a 3 on your next two entries.]]></description></item><item><title>RE:  (Tinney Tanner 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Tinney_Tanner_1__-5393.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[<br />I agree with you completely and I think that an overhaul of our political structure is in order, in the sense of priorities have to be shifted from keeping the big spending corporations happy, to politicians working for the betterment of our society, and this kind of an overhaul will only happen if we reduce the power of influence that mass media has over our representatives.  Taking the limit off of the amount of money that corporations can donate to a campaign was probably the most damning thing that could have happened to our state and idea of democracy.  Because this furthers the priority of politicians appeasing the corporations in order to insure promotion and potential votes.  Politicians are being transformed from representatives of the people to representatives of corporate interests. <br />]]></description></item><item><title>RE:  (Streeter-Dybdahl, Sydney (2)) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Streeter-Dybdahl__Sydney__2___-5382.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree with you on all of your points, and I think that advertising is an appropriate creation of our society in the sense that the “pursuit of happiness” has been formed into the collection of tangible objects, which in itself is acquired through consumerism.  However, like your self I think that it is a sad creation in the sense that it creates this fantasy world that people fall prey to, and it is also disgusting how it holds such a massive amount of influence over the conditioning of the population.  As you said, it makes sense that these huge firms would try and exploit this “innate” sense of freedom and the current idea of the pursuit of happiness in order to boost profits.  For them it is only good business, but for our society it is a detriment that we have unwittingly allowed.]]></description></item><item><title>RE: RE: (Ulmer, Jessie - 1) RESPOND TO THIS QUESTION -- to begin</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE__RE___Ulmer__Jessie_-_1__RESPOND_TO_THIS_QUESTION_--_to_begin-5370.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree with your statement but how do we challenge the belief system, looking for change in our media? So why is it that if our society is so aware of for example, women being degraded by television, why do we still see it being advertised everyday. Women actresses and models should boycott industries who sell these images, but is that realistic? It's a sticky situation because although it's opposed in our culture, it is still being broad casted and is ultimately still selling. So that goes to the problem we have in our culture of the values we hold for consumerism and how it's not what the ad is illustrating but how the ad touches emotionally upon product's conveniences and such like that. I do think change is necessary, I just have a difficult time understanding how our values can change. The only thing I can see that would revolutionize and bring change to this mass media issue is when it comes down to it, educating viewers about consumerism and how their money is supporting these inhumane images of women being objectified for example. ]]></description></item><item><title>RE:  (Wicker, Meagan 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Wicker__Meagan_1__-5344.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree with your statement that Americans are being persuaded by advertisements, which is a huge problem of media.  Although it might be hard for Americans to really not follow and believe in the falsity of advertisements, I believe it is the only possible solution to this problem. Educating people of the ways advertisers try to persuade individuals would be the only answer. Americans would have the opportunity to make their own decisions and not believe in the fakeness of advertising. I also think that you were right about Americans needing media that is unbiased. Individuals should be able to up their own minds, and not follow exactly what the media says. Americans really need to learn how to not be sucked into advertisements and believe everything they hear in the media. Only then can American mass media not have such a negative effect on individuals in America.]]></description></item><item><title>RE:  (Toor, Amreen-3) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Toor__Amreen-3__-5332.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree with you both, for the most part.  Gender roles presented by the media have become far too standardized to change overnight.  There are obviously exceptions to this observation, but I am focusing on the general aspect of how men and women are portrayed in the mass media.  From warriors to Wall-street, and housekeepers to socialites; there are severe and unchanging gender roles that our society and culture have gotten not only accustomed to, but seem to rely on as well.  Expecting change out of this would be unrealistic and probably would not do very much good.  Our mass media not only created the portrayal of gender roles, but also feeds off of it's own creation now.  We can be aware as we like, but that won't change (and most likely won't strongly influence) how mass media portrays males, females, or anyone else.]]></description></item><item><title>RE:  (Swallow, Kathryn 2) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Swallow__Kathryn_2__-5327.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree with you that media would never change their representation of men and women as such representations have shaped our values and behavior over time. And, even though social roles of men and women have somewhat changed over the few past years, media still depicts them in tradition-bound roles. They have shown men as strong, fearless and independent but women as weak, dependent and always in need of support from men. Women are not only under-represented and subordinated in various ways, they are also shown in traditionally feminine roles where they are portrayed as non-professionals, homemakers etc. Not only men hold the important decision making positions, they also have the power to control women and children. Therefore, it would be correct to say that if one is educated about these false gender representations depicted by media, they will not believe in them and also realize that women deserve equal opportunities as men.]]></description></item><item><title>RE:  (Wight Melanie 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Wight_Melanie_1__-5310.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree with your stance that the representation of masculinity and femininity in the media is a greatly pressing problem in American mass media. The influence that we have been raised on has drastically limited the roles that we can play due to our genders due to social norms. For example, we are so used to seeing the male hero rescuing the damsel in distress that when the roles are reversed, we find it novel. But the fact is, there are many instances where this scenario is true. Americans have been so accustomed to the ideas of masculinity and femininity in the media, even understanding that all of these social constructs are products of the media, it is difficult to break out of the norms established. Being what would be considered effeminate, I will use myself as an example. I have never taken part in any sports, I am more in tune with emotions, and I tend to present myself as a bit more vulnerable. In no way am I what the social construct of what a man should be, and due to this, my sexuality is always taken into question by others who have ingested this influential idea of gender roles presented by the media. People have been so incredibly influenced by the Disney presentation of masculinity and femininity to the point that it is difficult to think that they have in fact been influenced. So I would agree that the media needs to present a wholly more realistic representations of men and women as equals; both having strength and weakness. Saying that people need to take the representations presented now less seriously now, however, is easier said than done. The norms already exist, and at this point our culture has established a system that keeps these stereotypes in check.]]></description></item><item><title>RE:  (Wicker, Meagan 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Wicker__Meagan_1__-5309.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I agree that one of the most pressing problems with our media system is the public receiving it. Americans have become easily persuaded to the point where they see an Old Spice commercial and cannot even make it halfway through before telling the television to shut up and take their money. We have bought into this system of the consumer lifestyle, where we must buy whatever the edgiest commercial tells us to buy, and I have to admit that it is depressing considering that advertisements rarely advertise their product genuinely in this day and age. When it comes to your point on the news, however, I cannot help but be divided between a couple of opinions. I don’t believe that the corporations in possession of news networks are inherently evil, just presenting their bias to fulfill an agenda (at least all the time). I know that their biggest concern is to make a profit, and they will use shameless plugs for products if they can make a quick buck, but I don’t necessarily believe that the news they always present is biased. FOX News, however proves me wrong, but that is a most extreme case of heavy bias in order to pursue a political agenda, but the news content of other stations, like our local news, does not contain as much bias as we think. ]]></description></item><item><title>RE:  (Swallow, Kathryn 2) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Swallow__Kathryn_2__-5301.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[I don’t understand why you think companies cannot change gender roles. I understand that right now companies do what they have done in the past because that has worked, but that doesn’t mean they can’t start making a change. We can see a change being made to gender roles in the show Modern Family. In this show Claire, the mom of the family of five, basically rules the roost in her household, and the dad, Phil, isn’t shown in a masculine, domineering role. However, I do agree with your statement that individuals should be aware of the falsity of gender representations. A lot of entertainment is really what you make of it, and if people can start choosing to see that gender roles are not portrayed in a realistic way then we might be able to see some change. I think that people should become more educated and aware of false gender representations and then maybe the media will follow.]]></description></item><item><title>RE: PILGRIM Two more &amp;quot;most pressing&amp;quot; problems</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE__PILGRIM_Two_more__most_pressing__problems-5298.aspx</link><pubDate>Sunday, February 26, 2012</pubDate><description><![CDATA[Jerry Mander is describing a scene from a movie, that sums up, to him, the difference between native governance systems in the Americas and the systems of the West:<br /><br />..the [American] engineer had been pushing the chief to order that one of the young men of the tribe undertake a certain exploration that no one had volunteered to do.  The chief declines, explaining to the American, &quot;If I tell a man to do something he doesn't want to do, then I wouldn't be chief anymore.&quot;<br /><br /><br />That's all.<br /><br />If I tell a man to do something he doesn't want to do, then I wouldn't be chief anymore.<br /><br />All the other problems are examples of this.<br /><br /><br /><br /><br />No, I changed my mind. I have ANOTHER single best answer.<br /><br />The entire nation needs to get off of central nervous system stimulants - all of them, prescribed, quasi-legal, illegal - before we can even think clearly enough as a nation to think about the next step.  Speed is the problem, not the solution.]]></description></item><item><title>RE:  (Streeter-Dybdahl, Sydney (1)) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Streeter-Dybdahl__Sydney__1___-5280.aspx</link><pubDate>Saturday, February 25, 2012</pubDate><description><![CDATA[I agree that one of the most pressing issues of media is that news is presented as entertainment. T.V news shows do not inform us but rather entertain us and as a result, we (Americans) are the most entertained and least well informed people in the world. Every day we are provided irrelevant information that gives us something to talk about but never leads us to take any action that we would not have otherwise taken.As you mentioned earlier, that we prefer to hear news in short, small stories and as a result we only have the disinformation. And, according to Postman this misleading information only creates the illusion of knowing something but which in fact leads one away from knowing, thus, making us informed citizens. So, it is important for news shows to provide us with full stories and not just make it entertaining. Even though it can be a difficult change to make in our lives, it’s an important one! This change will not only make us well informed citizens but also help separate news from entertainment which is very important to do.]]></description></item><item><title>RE:  (Ulmer, Jessie 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Ulmer__Jessie_1__-5275.aspx</link><pubDate>Saturday, February 25, 2012</pubDate><description><![CDATA[I strongly agree that a huge problem facing America in regards to mass media is lack of awareness on the negative effects of the medium. <br />The more and more we depend on media, embody its ideals and reflect a desire for the bizarre “dream world” of consumer culture that it presents, the greater influence we allow media to have over us. The media’s presentation of all things as entertainment is shaping us into a culture that doesn’t take things seriously. The ability of a person to watch a horrific broadcast and then change the channel when it becomes unsettling gets translated to real life, where people acknowledge a problem and then either brush it away, or ineffectively and insincerely attempt to make a change. Unfortunately, these ”changes” usually play straight into the hands of a consumer society, where people buy certain brands or adopt certain lifestyles in order to assuage their guilt. Companies that boast a high level of involvement in third-world countries gain popularity- but not for the reasons they should. The focus in America on “the image” means that people act to help others not for any real sense of empathy, but in order to plug their own ego and image. Media as entertainment stretches to the real world, where the importance, and severity of real-world issues and ideas is degraded into yet another marketing scheme. <br />]]></description></item><item><title>RE:  (Swallow, Kathryn 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Swallow__Kathryn_1__-5274.aspx</link><pubDate>Saturday, February 25, 2012</pubDate><description><![CDATA[I agree that portrayal of genders in the media is a very pressing problem in our society. I would also like to point out what I see as an underlying problem of the portrayal of men and women in the media. This problems correlates specifically not only to how men and woman are represented on tv, in advertisements, on the radio and through other forms of media, but to how the national discourse is shaping our national perception of femininity and masculinity. One of the most interesting facets of our recent class material, to me, has been the idea that masculine and feminine traits are not restricted specifically to the genders we attribute to them.  That is to say, both men and woman possess different levels of masculinity and femininity unique to the individual. Medias trend of so narrowly defining these gender roles therefore, has a farther reaching effect then we might think. The negative presentation of women, for example, actually works to reflect poorly on men in society as well, as it is not specifically woman that the media degrades, but femininity in general. As both men and woman portray both feminine and masculine traits, this presentation of weak, degraded femininity works to corrupt an entire society, making it even more important that the incorrect presentation of gender roles in the media is rectified soon.]]></description></item><item><title>RE:  (Swallow, Kathryn 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Swallow__Kathryn_1__-5271.aspx</link><pubDate>Saturday, February 25, 2012</pubDate><description><![CDATA[I'm curious.  Are you willing to say more regarding <br />- how important the content of the gender roles might be, <br />- how important the strictness of the roles might be, and <br />- how important the difference in them might be?<br /><br />It certainly seems to be the case that consumerism advocates more extreme gender roles more often than not, partly because taking on a role - any role - means that they can sell you all the paraphernalia associated with that role, and partly because unsatisfying lives are necessary to drive consumerism.  AND it's hard to imagine cultivating desire to the degree that consumerism does WITHOUT invoking sex. <br /><br />The damage done to people by repressive gender roles, like other systemic oppression, is likely to be reproduced on a larger scale in the larger society.  If this is the strongest of the effects, it is possible that much of the other oppression may actually be caused by people explicitly BECAUSE of the damage done to them by gender.  <br /><br />But if this were the strongest effect, I'd expect to see it universally, and I don't.  There are traditional South American societies, for example, with relatively rigid, separate roles for men and women, but either role is much larger and more satisfying than either role in America, and I could imagine happily residing in EITHER role, because both roles include complete lives - work, play, political power, personal power over relationships, involvement with community and children, etc.<br /><br />But I cannot imagine being happy in America without as much power over corporations as they have over me.]]></description></item><item><title>RE:  (Streeter-Dybdahl, Sydney (1)) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Streeter-Dybdahl__Sydney__1___-5270.aspx</link><pubDate>Saturday, February 25, 2012</pubDate><description><![CDATA[     I agree that news as entertainment is a very pressing issue for our society. In addition, I believe that part of what makes this problem dangerous is that the majority of news consumers are not aware of it. As consumers, we expect a certain amount of dishonesty from our media (in ads, TV shows, ect) but as soon as we switch to a news channel, we begin to believe that the reports are as truly unbiased as claimed by the program. This is dangerous as it means we do not take in the information presented in the news with the same amount of skepticism as we would the information presented in a commercial. This means that we do not seek out additional sources to cross-reference with the news in order to create our own picture of events. This is akin to deciding what type of a specific product to purchase simply based on the information presented in the ads, rather than from customer responses, product reviews, and firsthand experience. In essence, we are consuming our news without reading the package. ]]></description></item><item><title>RE:  (Thompson, Tyler (1)) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Thompson__Tyler__1___-5269.aspx</link><pubDate>Saturday, February 25, 2012</pubDate><description><![CDATA[	I agree that corporations use of ‘news reports’ as advertising is not right. I was surprised to learn that this manner of promotion exists, as it is something I had not realized before. As to your claim that the mindset those doing the advertising is the most detrimental aspect of media, I believe make an excellent point. However, I would argue that, while dangerous, this mindset is actually an indication of a greater threat – the mindset of our culture itself. Advertising panders to our weaknesses. This is, obviously, not morally sound, but in addition to addressing this problem, I believe we should examine what it is about our culture that cultivates these weaknesses to begin with. We need to re-examine our perspective on gender roles, we need to re-examine our perspective on cultural and economic roles, and, once we recognize that these roles are not truthfully represented in the media, we need to find a way to change their representation. <br />     To be honest, I’m not sure how I feel about your idea of a general boycott, but I agree that something should be done. Rather than a boycott, I would suggest not only presenting corporations with positive feedback as to our preferred representations, but that those who are passionate about this issue take steps to spread this representation themselves, through their own preferred medium. I believe that by getting these positive representations out into our culture, we can begin to evolve our cultural climate for the better. <br />]]></description></item><item><title>RE:  (Wight Melanie 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Wight_Melanie_1__-5240.aspx</link><pubDate>Friday, February 24, 2012</pubDate><description><![CDATA[I strongly agree with your position that the biggest problem with American mass media is how individuals are persuaded into believing the false gender representations that media portrays. Like you stated, individuals are being influenced at a very young age to have faith in the media, as shown by the Disney movies and other popular children’s movies. However, although it would be ideal for the media to change the false idea of gender roles, I do not think that this would be possible. Companies strive to represent gender roles in a flashy-unrealistic way. I do not think they would ever change their ways for the goal of representing honest gender roles. I believe it is up to the individuals who view the media to not believe the false gender representations. Although individuals can still enjoy the entertainment, they should be aware of the falsity. While this may seem impractical, I believe it can be done by educating individuals on the false gender representations, and allowing them to extract themselves from believing the media’s strict, unrealistic gender roles. <br />]]></description></item><item><title>RE:  (Tinney Tanner 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Tinney_Tanner_1__-5232.aspx</link><pubDate>Friday, February 24, 2012</pubDate><description><![CDATA[I am in agreement with your assertions, and I would like to add-on a bit. I definitely think there are some major problems with how the government allows corporations to donate money to campaigns through lobbying or straight up contributions. While there are arguments stating that corporations are &quot;people&quot; and that they should be given the right to represent their ideals and political positions through campaign contributions, I believe that the system is biased and totally unfair. Most state and federal laws allow corporations to make &quot;skies-the-limit&quot; contributions, which in my opinion directly influence the result of an election. Political nominees receive millions of dollars from corporations, and that money gives them a large amount of influence in elections. While the biggest spender of corporate money doesn't always win the election, the smallest spender always loses. It seems to me that the opinions of the common citizen are being ignored, and the political opinions and agendas of major corporations are being directly addressed because they have money to do so. Basically, if you don't have lots of money to donate to a campaign you support, you better form a very large super-PAC or kiss your opinions goodbye. In my opinion, corporate campaign contributions are ruining democracy. If corporations are really &quot;people&quot;, why aren't they given just one vote and be restricted to the limitations on the individual for campaign contributions (which is usually only around $2,500 to $5,000)? This might take away the large influence major corporations have over politicians and political campaigns. ]]></description></item><item><title>RE: RE: RE:  (Whitley, Kenneth (Wicker, Meagan 2) Our own ignorance</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE__RE__RE____Whitley__Kenneth__Wicker__Meagan_2__Our_own_ignorance-5222.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[Sometimes I think that we miss the point in our insistence on equality that everyone really isn't gifted the same way, and that what equal means is to accept, not deny, those differences.  Some people are gifted in math, some aren't.  If you're not trying to get a job doing math, it's bizarre and inappropriate to judge people socially for their math ability (well, outside of Mensa, anyways - gratuitous poke at first wife).  Likewise for being musically gifted versus being tone-deaf.<br /><br />There's a really old psych experiment, (Asch, 1951) that describes really well the concept that some people use the word &quot;sheeple&quot; for, although others use the more word more sloppily as a sort of generic insult.<br /><br />Anyways, in the experiment, people looked at three lines and told the experimenter which was longest.  The lines were fit on a sheet of paper, and the difference was a couple of inches.  By themselves everybody could do it if they weren't blind.<br /><br />Now, do the same test, but don't tell the subject that everyone else being &quot;tested&quot; are your confederates.  They all, unanimously, pick a different line and insist that IT is the longest.<br /><br />What happens is that people split into three distinct groups.  One group, about 25%, doesn't pay any attention to what the others say.  They see what they see (that's me, definitely). About a third are emotionally torn between the two perspectives, and some get really upset.  Sometimes they change their mind, sometimes not.<br /><br />And then there's the last group, who conformed to the majority view in typically eleven out of twelve trials.  Another similar experiment suggests that they don't remember adapting to the group later, they remember choosing what the group chose.<br /><br />He also found that even a single defector from the large group pretty much destroyed their power to influence people.<br /><br />So if you're in the first group, it's completely natural to you to not take media at its word, OR to buy into its emotions.  If you're in the third group, media are much more dangerous to you.  It doesn't mean you're inferior - I suspect the third group contains the most effective bosses, politicians, community organizers, managers...<br /><br />...but I think it's silly to pretend that this distinction doesn't exist, and that everything that works for people on one end of the spectrum should work for everyone on the other end.  I'm on one extreme - I have to work really hard to understand people who are unlike me, although I know I'm strange.  Worst person in the world for buying presents.  My partner, on the other hand, is EXTREMELY people-sensitive, and can read strangers well enough to pick good presents for them.<br /><br />The Bible calls them sheep and goats, and doesn't seem to appreciate the goats much.  I'm for diversity myself.<br /><br />So what if you're a sheeple and not a goatple?  Fill your head with grand dreams, brilliant ideas, and good relationships instead of violence and abuse, and that will be your contribution to consensus reality.  The independent ones will follow.  We won't buy the idea that playing Doom with unarmed civilians in the Middle East is a good career move, or that Pepsi gives you a better quality of family and friends, but we'll follow good ideas (like democracy, or diversity) really far.<br /><br />]]></description></item><item><title>RE: RE: (Toor, Amreen-1) RESPOND TO THIS QUESTION -- to begin</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE__RE___Toor__Amreen-1__RESPOND_TO_THIS_QUESTION_--_to_begin-5220.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[The funny thing, I agree with most posts except the part that claims it's the most important problem.<br /><br />&quot;But, media never show us how the rest of the world is affected by our consumerism!&quot;<br />Boy, is THAT an understatement.<br /><br />I had the thought - what if media tried to show war fairly i.e. if one soldier kills twenty with a missile, we get one shot of the soldier, and twenty shots of either the incoming missile or the dead and wounded up close as others try to care for them?  I'm thoroughly sick of media pretty much always, except for in horror movies, always, ALWAYS taking the point of view of the aggressor.<br /><br />A realistic war movie would be really depressing.  Pick a civilian, film their life from their perspective until they are killed, including all their dealing with the dead and wounded.  Pick another, follow until they die.  Fifty or sixty would make a fair movie.  And don't leave out the people dying from bad water - nothing makes a spectacular death scene in a movie like three days shitting yourself to death with dysentery or cholera.  AND - when you DO encounter the people with the big weapons, they are as crazy as Dr. Strangelove, or the Tea Party, or the folks running the various countries in the Middle East, never any saner.  Isn't realistic more powerful than romanticizing them?<br /><br />&quot;One way we could end this is by disengaging ourselves from advertisement&quot;<br />Having done so to a substantial degree, I have to quote the Grateful Dead - what a long, strange trip it's been.  I mostly do the internet with NoScript in Firefox - it's pretty much an ad-free internet unless I google &quot;usb stick 16MB sale&quot;.  It also makes the net safer, but at a cost.  I live in an entirely different internet than most people.  Big complicated stuff like MySpace, Facebook, Yahoo just don't exist - the net is made up of universities, people with blogs and websites, reporters and activists, YouTubes that don't last very long because of DCMA takedowns, storytellers, crazy people, folks who collect crazy people, and gigantic amounts of factual and technical information.  AOL.com is a mail server for my email software. Microsoft.com is an application, not a website.  If I'm feeling particularly irritable, I'll turn images off and cruise a text-only internet.  Talk about ad-free.  But definitely a pair of emerald spectacles.<br /><br />The transition to ad-free magazines was harder, but it resulted in spending a LOT of time in Western's library, even when I wasn't a student, reading journals.  Ads for gene-splicing machines that hook to your PC and let you do the work from a CAD interface kind of tempt me (you mean you can just stick the gene for psilocybin into acidophilus?) but they're not going to make a consumer out of me.  (Actually, now that you can pick up this equipment for pocket change at surplus stores in the Bay Area, maybe it would make a good hobby after all) <br /><br />I don't think there ARE any ad-free fashion magazines, for example. Is it even possible?  You certainly can't do an ad-free electronic music magazine - it would be a textbook. And a major part of the fun of some magazines was reading all the little ads in the back.  &quot;We set your poems to music!&quot; &quot;Build your own flying saucer!&quot; &quot;Incredible secrets of seduction!&quot;  Somehow these ads didn't seem to have the same threat as handing infants over to the psychologists and researchers currently designing kids television - EVEN THOUGH they were frauds, trying to sell you dreams for your money, not products.  This seems to imply the possibility of advertising without domination.  But what would it take to get THERE?  Antitrust laws and a really aggressive Attorney General, for one thing.  No one else is in the position to act, and the AG is a lot more immune to pressure than, say, the President.<br />]]></description></item><item><title>RE:  (Wicker, Meagan 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Wicker__Meagan_1__-5206.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[	Very valid and interesting points are brought up here. It is true that it is a huge problem in America that we are so easily swayed by advertising from what we really need to what we are taught to ‘need’. But the way it is written makes it appear as though American’s consciously make the decision to pay close attention to advertising and obey their subtle demands. This is surely not the case however; people are unconsciously versed with the product and are unknowingly taught to desire whatever the product can bring to their life. Also it is mentioned that Americans should do their own research and establish their own opinions that are free of biased corporations, but how would we sort out those who are just sheep following biased corporate information? Require an understanding of issues before people are allowed to have a say? Regardless, the message of American people needing to establish their own thoughts and opinions separate from biased media and advertising is a good one and something that would surely resonate with most people. ]]></description></item><item><title>RE:  (Thompson, Tyler (1)) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Thompson__Tyler__1___-5202.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[I understand what you are saying and how terrible advertising is, but the whole point of advertising is to make people buy something. If we did not buy stuff then we would have no economy. The whole strategy of getting out of the Great Depression was to increase consumer confidence and make people buy more stuff regardless of whether it was the best product for the consumer or not, and it is a strategy that many economists and politicians think we should use now to pull us out of this recession. Companies do not care whether they are selling quality products or not, as long as they are selling. Companies are pushing advertising right now and doing it in ways that may not be savory to you, but they are working on the billions of other people in the country and that’s exactly what the company wants. If selling a lifestyle and not even talking about the product is going to work, then that is what the company is going to do. I completely agree with your feelings towards advertising, I think they are disgusting and need to change, but when it comes down to it companies are just doing what they need to do to stay afloat, and I don’t think that is going to change anytime soon.]]></description></item><item><title>RE: RE:  (Whitley, Kenneth (2)) Our own ignorance</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE__RE____Whitley__Kenneth__2___Our_own_ignorance-5195.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[I definitely understand and appreciate the position you are coming from.  I also agree with you that there is no specific reason that can be blamed as society's ultimate downfall on this topic.  Simply responding to the prompt, I picked one I felt the most passionate about.<br /><br />To start off, yes. I believe people have the intelligence to think through what is put in front of them and find some form of truth, as you stated their own truth, and not just blindly take in everything around them without taking the time to process it.  For each of us, we have the potential to access our own truth through our experiences and knowledge gained from the world around us.  It seems to me, especially after this class, that a lot of people let perceptions and invalid information come into their lives and affect them more than I would see as a safe amount.<br /><br />In the response to your second point, I believe it depends on how each of us is raised.  We all see the world based on how we were (or for rebels weren't) taught to see the world.  Maybe this falls on the parents needing to learn new upbringing techniques, I'm not a parent so I do not feel comfortable making the call either way.  All I can draw on is from my own experience to really validate my point.  As a young girl I was exposed to the typical (I believe, I could be wrong) mass media of kids in my generation.  I played with Barbies, watched Disney, etc.  But in no way did I grow up thinking that I needed to be disproportionally small around my waist, super tall with long blonde hair, or the need to grow up to marry a prince.  Through my upbringing I learned to take in every experience and see it for what it was and decide my own opinion about it.  I believe this could be applied to mass media.  Take it in, expose yourself to it, but decide an actual opinion on it; not just go with whatever corporate America was trying to sell you without a second thought.<br /><br />]]></description></item><item><title>RE: (Toor, Amreen-1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE___Toor__Amreen-1__-5192.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[Through advertisements from the media, we are all persuaded into this non-realistic lifestyle and in turn the effects of these products have been damaging to the environment in which we live in. By nature we are all consumers; it is the basis for our survival, so of course it comes instinctively for us to be easily influenced by the flashy advertisements that promote a more comfortable lifestyle.  However, we need to learn to consume more responsibly, but disengaging ourselves completely from the media and its advertisements is highly unlikely for anyone to do. The society that we live in makes it hard to escape this persuasion from the media and thus this denial of advertisements would fail. Instead, we need to find a way to make the media more conscious of what they are doing to the environment. Trying to slowly and gradually alter our own consuming habits over time would spark the attention of the media and therefore would change their habits as well.  If the media would promote healthier lifestyles for American individuals and create fewer complications for the environment, this problem of inadequate consumerism would hopefully no longer exist and would benefit everyone involved. ]]></description></item><item><title>RE:  (Wicker, Meagan 1) Our own ignorance</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Wicker__Meagan_1__Our_own_ignorance-5187.aspx</link><pubDate>Thursday, February 23, 2012</pubDate><description><![CDATA[I halfway agree.  Our own ignorance or knowledge (and more important, our emotional habits, expectations, and stereotypes) are all we have to build an understanding of the world on.  There are clearly no trustworthy authorities to explain everything, so it's up to us to evaluate whatever information we take in.<br /><br />But.<br /><br />One point:  <br />Irving Kristol, considered by many the &quot;father&quot; of the neoconservative movement, said in 1997, &quot;There are different kinds of truths for different kinds of people. There are truths appropriate for children; truths that are appropriate for students; truths that are appropriate for educated adults; and truths that are appropriate for highly educated adults, and the notion that there should be one set of truths available to everyone is a modern democratic fallacy. It doesn't work.&quot;<br /><br />What do you think?  With these people supplying information to us, do you think that we can think our way to the truth?  Would they let us act on it if we did discover it?  Or is possible that neoconservative philosophy is by nature antidemocratic?<br /><br />Another point:  I've seen many friends raise children.  They almost universally comment on how early boys start playing with guns, and often argue that the kids are too young to have learned it from the media.  My response was &quot;we didn't HAVE guns until a few hundred years ago.  Are you suggesting that little boys have played with imaginary guns for millions of years, and never invented a real one?  No, he learned that from mass media, or from other boys who did&quot;.  Now in some parts of the world, some kids learn about guns from real life.  But not many, and not before age 2.  And look at what ELSE those kids know about the social world defined by media.<br /><br />What do you think?  Is it reasonable for people whose entire childhood was conducted in an environment manufactured by consumerist institutions to be able to see through those institutions and take control of the premises the institutions are built on? In other words, if they indoctrinate you in what to like and how to like it for twenty years unsupervised and uncontrolled, are you going to feel comfortable at adulthood trusting &quot;what you like&quot; as a guide to good long-term decisions?<br /><br />I think finding the &quot;biggest problem&quot; is like finding the spoke on a wheel that does the work.  They all do, they only do a tiny bit, and the ones that work hard shift as the wheel rolls.  The spoke you cut is the spoke nearest your cutters, not the &quot;best&quot; one.  You can always work on yourself, and you can always educate your peers.  Your ability to replace mass media with better sources may be limited, and your opportunities to eliminate whole political philosophies few and far between.]]></description></item><item><title>RE:  (Swallow, Kathryn 1) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Swallow__Kathryn_1__-5161.aspx</link><pubDate>Wednesday, February 22, 2012</pubDate><description><![CDATA[I like how each person often takes a unique position on determining which issue is the most pressing within media in today’s society. This entry is no different, as gender roles are stated as the most important issue to deal with in media. If we look to the past however, gender roles have always been instituted in media, like the idealized woman in the depression was actually a fuller figured woman that was unlike the starved and skinny masses. Perhaps the ideal man/woman of today is just that, a fad of today that will be gone tomorrow. Society might evolve past these norms and not be interested in them, 10, 20, 30 years from now. Media would also be unable to be so effective without these norms. They must have the idealized image of men or women to create the envy they want from the viewer. A society without an established set of norms would be very difficult if not impossible to establish as well. Every society in the world has established roles for the different genders, though there are exceptions, there are always norms created and implemented. ]]></description></item><item><title>RE:  (Streeter-Dybdahl, Sydney (1)) </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE____Streeter-Dybdahl__Sydney__1___-5153.aspx</link><pubDate>Wednesday, February 22, 2012</pubDate><description><![CDATA[While it would be ideal to make the news a less flashy form of entertainment, I just cannot see this happening in the future. These companies that broadcast news stations are concerned with high viewership, which in turn accounts for more money on their part.  That’s just how the media works. Upbeat music and flashy images does not necessarily downgrade a news story, they are just simple tactics to keep viewers watching their program (yes, it is dumb how easily amused we can be, but unfortunately it works). The one-minute “blurp” stories have been designed to be that short because they know it’s about the length of time a viewer will be listening, and any time after that would be lost information and essentially a waste of time on the news station’s part. If a viewer is really concerned about a pressing story they heard on the news/radio, then they can take the time out of their day to pick up a newspaper or go to an online newspaper and actually read the story. Telling the stories in a “more serious manner” in order to get every single detail is not exactly necessary. You take a story for what it is. If you find something to be serious, then it is serious, but that does not mean it needs to be that way for everyone. Fast paced news stories are all anybody really has time for these days. Typically as Americans, we do in fact like to be well informed, but most desirably in a quick manner in order to keep moving in our busy lives. And if someone has time to pick up a newspaper and actually read, then so be it, but changing the flashy news format just does not seem likely.]]></description></item><item><title>RE: (PILGRIM -- 1) RESPOND TO THIS QUESTION -- to begin</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE___PILGRIM_--_1__RESPOND_TO_THIS_QUESTION_--_to_begin-5134.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[<br />I think that the most pressing problem with American mass media is how it is seemingly omnipresent in the lives of most Americans and the fact that most viewers are not “properly” educated to critically evaluate and asses the information that they are taking in.  This is especially true for the adolescents of the population who are being conditioned to “mindlessly” consume and imitate the unhealthy images that are portrayed by mass media.  I feel as if classes on critical assessment of media should be incorporated into schools so that adolescents have a better chance of defining themselves by real life experiences that are accompanied by critical analytical skills, so that they can more capably face the propaganda that floods their daily routines.  <br />]]></description></item><item><title>The entertainment threat</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/The_entertainment_threat-5125.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[     In my view, the most pressing problem facing America in regards to mass media is lack of awareness on the negative effects of the medium. While I believe we all share a general idea of the problems associated with mass media, many of the true issues are camouflaged or distorted by the very clich&#233;s that are supposed to warn individuals against them. For example, it is common knowledge that women are often portrayed in a degrading manner on television, yet, as this is a recognized issue, we rarely move past the initial stages of offence. Indeed, it has the norm for issues such as this to be laughed off. Yet they should not be. We should not say, ‘women are degraded by television’, but rather ‘WHY are women STILL degraded by television?’ The crux of the situation is this: mass media is more often than not entertainment, thus it, and the issues it presents are not taken seriously. Since it is not seen as an actual threat, we have very little defenses against it.<br />	I believe we can begin to address this problem in two ways. First, we must of course continue to educate the public on the true and far-reaching effects of mass media. Second, and I believe most important, we must begin to challenge the medium, to challenge the belief system it is imposing on our society, and to stand up for our own beliefs. It is time to make a change. <br />]]></description></item><item><title>RE: (PILGRIM -- 1) RESPOND TO THIS QUESTION -- to begin</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE___PILGRIM_--_1__RESPOND_TO_THIS_QUESTION_--_to_begin-5124.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[     In my view, the most pressing problem facing America in regards to mass media is lack of awareness on the negative effects of the medium. While I believe we all share a general idea of the problems associated with mass media, many of the true issues are camouflaged or distorted by the very clich&#233;s that are supposed to warn individuals against them. For example, it is common knowledge that women are often portrayed in a degrading manner on television, yet, as this is a recognized issue, we rarely move past the initial stages of offence. Indeed, it has the norm for issues such as this to be laughed off. Yet they should not be. We should not say, ‘women are degraded by television’, but rather ‘WHY are women STILL degraded by television?’ The crux of the situation is this: mass media is more often than not entertainment, thus it, and the issues it presents are not taken seriously. Since it is not seen as an actual threat, we have very little defenses against it.<br />	I believe we can begin to address this problem in two ways. First, we must of course continue to educate the public on the true and far-reaching effects of mass media. Second, and I believe most important, we must begin to challenge the medium, to challenge the belief system it is imposing on our society, and to stand up for our own beliefs. It is time to make a change. <br />]]></description></item><item><title>The cultivation of the individual </title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/The_cultivation_of_the_individual_-5123.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[    The most pressing problem with American mass media is the corporate cultivation of a consumer society through advertising, false news stories that act as commercials, and the pre-dominant ideals presented through other forms of media such as television and the music industry. As stated in the class material, the cultivation of a consumer society depends on the glamorization of the siphoning off of the earth’s resources. As explained, this depends on linking the accumulation of material goods to status and success, and is easily accomplished in a society in which where things come from and where things go to remains mostly invisible. While marketed to us as “glamorous” and desirable, this consumer lifestyle is actually contributing heavily to a serious environmental crisis that could potentially lead to the downfall of society as we know it, as long as serious lifestyle changes are not made. It is also explained in class material that, while consumer culture contributes to the destruction of the earth’s resources, it also makes this problem more difficult to solve, as the ideology behind consumer culture is one focused on the individual and not the society as a whole. <br />     In fact, the most dangerous facet of the cultivation of a consumer society is the creation of a society where importance is fixed on the individual and the individual’s needs as opposed to the needs of the society as a whole. Not only does this mean that larger problems are not being addressed, but that we are slowly loosing the tools with which to communicate and operate as a whole. This is especially dangerous when you consider the fact that most, if not all, of the problems facing America and the world today are not ones easily solved by a single individual. Instead, most dilemmas require complex thought and rigorous work on the part of many people operating as a single unit. Soon, not only will these problems exist, but having lost our ability to work together, we will be unable to solve them.<br />    This is the main problem because it conditions us to act as individuals instead of as a coherent whole, putting our own needs ahead of the needs of others and society. This means that even if other problems such as the negative representations of gender or propaganda are recognized, there is fewer and fewer ways to rectify these problems to as a society.<br />    Some solutions to this problem have already been suggested in class material. Experts studying this phenomena recommend searching out alternative news sources, disengaging from advertising in our lives, and challenging the media monopoly. Personally, I would also add that an additional component to the suggested solutions of this problem must include the disintegration of individual biases and prejudices. After all, it is not only the consumer cultivation by corporations that keeps us from working together towards common goals. Many other barriers stand between America as it exists today and an America capable of working together in confronting social and environmental issues. This will not completely rectify the problem, but if carried out successfully, the removal of personal biases might make us better equipped to work together as a society and so confront the many problems which exist in the world today.<br />]]></description></item><item><title>Strict Gender Roles as Biggest Problem</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Strict_Gender_Roles_as_Biggest_Problem-5117.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[Although there is more than one problem in today's American mass media, the main prominent problem is the issue regarding how media negatively portrays gender roles, and how the media negatively represents gender in general. While females in today's media are represented as subordinate, weak, and unimportant, males are seen as dominate, strong, and extremely significant. By having such distinct differences between the two genders roles, citizens are being pressured, by media, to fit in exactly with these specific roles. Females are pressured into dressing inappropriately to attract attention, and are encouraged to obey men. In addition, they are stressed to look a particular way, thin and very done up. Men are pressured into having to play a &quot;tough guy&quot; role, and are encouraged to look at women as objects, rather than humans. This mindset of men has caused them to act superior to women, and not treat them correctly. If the media continues to portray individuals in these strict gender roles, people will begin to lose sight of individuality, and they will become exactly like how the media represents the genders. In order to fix this problem, individuals must become aware of the gender representation, and devote their time to not being blindsided by the media. By doing so, although these gender roles in media will always remain, people will be able to not conform to the gender roles that media creates.<br /><br />]]></description></item><item><title>RE: (PILGRIM -- 1) RESPOND TO THIS QUESTION -- to begin</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/RE___PILGRIM_--_1__RESPOND_TO_THIS_QUESTION_--_to_begin-5111.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[One of the many pressing problems with media is its promotion of consumer lifestyle. It tells us what is worth having and doing. Through advertisement of different products, we are persuaded that material goods will buy us happiness. They use ads to get into our “dream lives” through usage of images that not only create demand but appeal to us in ways that we are not conscious of. According McGrane from “The Ad and the Ego”, we are socialized to be consumers and making consumption is shown beautiful by advertising. But, media never show us how the rest of the world is affected by our consumerism! Our consumer lifestyle has increased pollution and lead to resource scarcity. We have induced global change but we are still shown that consumption brings success and comfort. Media and advertising has distracted us from important political issues by focusing our attention on artificial comfort and happiness brought by buying products. Even though we are consumers by nature and we have to consume to survive, we can learn to consume responsibly. One way we could end this is by disengaging ourselves from advertisement and not allowing ourselves influenced by the different products and services that we won’t need. Thus, this way we are not over-consuming and affecting the lives of people in different parts of the world. ]]></description></item><item><title>most pressing and biggest may not be the same</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/most_pressing_and_biggest_may_not_be_the_same-5110.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[I see the corporate media as one piece in a giant Mousetrap game whose end goal is to neatly deposit us, stacked lengthwise, on a freshly greased handbasket at the top of an inclined ramp - a demonic waterslide, if you will - leading to that place where sulfur and iron are liquid but imps' little goat hoofies don't burn. (BTW, is there a horror movie about a waterslide that takes you bad places? There should be.)<br /><br />Whether that's its only possible purpose is another question.  But right now, the corporate media seem utterly out of control.  Climate change denial is a good example, as is the current trouble with the two-party system. <br /><br />America shifted radically to the right during the eighties, with the media playing a decisive role.  They consistently give voice to right-wing &quot;experts&quot; as neutral authorities, often not even named directly as sources, while framing progressive authorities with conservative labels, as well as the taint of &quot;controversy&quot;.<br /><br />The Heritage Institute, for example, is somewhere between Attila the Hun and Vlad Tepes compared to American political preferences, dating back to founder Joseph Coors' (yes, the beer) support of terrorists (Washington Post, May 3, 1985), neo-Nazis (wikipedia:Roger Pearson), racists, anti-union activists, and other right-wingers in the seventies, but has been considered an &quot;authoritative source&quot; by the media, even the supposedly liberal media, for the last few decades.  <br /><br />How long do you put up with this before you write the media off as McPravda, and just read them ironically, or read between the lines who or what has been censored out of existence today?<br /><br />Back to the question.  Is the most pressing problem that they're too big?  That their techniques have become too sophisticated for us neurologically?  That their sources of data are so one-sided? That economics dictate that they continue to get worse?  That the world has outgrown the need for the consumerist culture they are a part of?<br /><br />Personally I think the most pressing problem is that they exist, and the best short-term solution is to NOT focus on a single answer, but do everything possible, in every realm, to reduce their power and influence, and replace them as sources of information and community.<br /><br />Be artists.  The more artists outside the system, the more art we have and the better lives we have and the less art we need to consume from the system.  Not to mention having visions of possible futures the system doesn't approve of.<br /><br />Raise food.  Not everyone, not all of it, but every bit is that much good food that doesn't pass through their hands.<br /><br />Learn how to recognize reliable information.  It rarely, if ever, looks like glossy corporate web sites, and there's more than enough available about nearly everything.<br /><br />Share technology.   Pass old stuff on, pass it through the hands of those who can fix it instead of &quot;recycling&quot; it.  <br /><br />Be active in national politics.  To the extent that politicians are NOT corrupt, one message from you equals one message from a lobbyist or interest group.  A thoughtful, engaging message can actually create a dialogue with someone whose influence is national in scope.  If not lobbyists, SOMEONE has to educate them about local issues.<br /><br />Employ yourself.  If you don't want to work for their values instead of yours, work directly for those whose values you share.<br /><br />Don't consume mass media.  Follow local and regional art, or use the internet to connect with communities elsewhere.  Broaden your bell curve.<br /><br />Be active in local politics.  It's relatively easy to understand the issues, and it's relatively easy to make a difference.  You can even get elected by accident.<br /><br />Consume less.  It's not a binary, all-or-nothing, go-to-hell-for-one-sin sort of thing, it's the accumulated total of all the stuff everyone consumes.  If there's a better option than consuming, take it.<br /><br />Be patient.  Kuhn pointed out in The Structure of Scientific Revolutions that even scientists typically don't accept new ideas, they just die off and people raised with the new ones then run things.<br /><br />As Groucho Marx said, those are my principles.  If you don't like them, I have others.]]></description></item><item><title>Advertising: a Change for the Worst</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Advertising__a_Change_for_the_Worst-5096.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[American mass media cannot claim that it has done more good for the consumers it supposedly serves than the powerful men behind the curtain. In my opinion, this deceit on the media’s part is a terrible example of greed. This idea mainly applies to advertising and public relations and the sorts of brainwashing they induce in Americans. We as Americans are raised on the idea that the news is always presenting unbiased coverage of current events for example. Yet many of us are unaware that public relations agencies intervene in news programming to advertise products. It’s this instance of these cloak-and-dagger tactics that nearly force the model mindless consumer into buying only the best because it was “on the news,” whether or not it was in fact the best product. We can also get into actual advertising which has not only brainwashed the Americans into being good little consumers for the wealthier corporations, but also has drastically altered our culture. Thinking back to the beginning of the quarter, I’m reminded of all the objectification of women to sell products for men and how many people wouldn’t think twice about it in America. Using men’s desire to sell products without actually advertising what the product is is simply ridiculous, and I believe it ultimately originated from advertising. We have been manipulated as a consumer country into giving in to the major corporations for this sensation of feeling good as a consumer, but we have been almost brainwashed into being as such. And this is a terrifying thought, which is why I believe that the behavior of advertising is the most pressing problem. To solve this issue, I would assert a consumer movement. It would involve independent agencies distributing the information that we are being controlled more so than it has spread to this point. By arming consumers with knowledge, I would then encourage a boycott of the companies who have done more harm than good to the American public.]]></description></item><item><title>Media Monopoly</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Media_Monopoly-5093.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[While there is an array of problems associated with today's media, I believe the most pressing problem is the fact that there are only five major corporations that dominate and control American media. As we have read in Ben Bagdikian's, The New Media Monopoly, there are five firms, Time Warner, Walt Disney, News Corporation, Viacom, and Bertelsmann that have a cartel-like relationship. Some of the results of this cartel-like relationship are agenda-setting in news, synergy in cross promotions/production, and creating an environment and lifestyle of hyper-commercialism. Through narrow agenda-setting, these corporations decide what Americans will watch on TV, listen to on the radio, read in newspapers and magazines, what to buy at the shopping mall, and where to go for entertainment. Americans are not being provided with complete information in the news because media firms are inclined to promote stories and agendas that benefit them. Therefore, democracy is not allowed to work properly in America because citizens are not provided with the freedom to seek out the truth; there are too many filters in place by the big five media firms. Additionally, because the major media corporations are so big, they have a major influence over how Americans make decisions in their lives, be that over what they buy or what political decisions they make; the five major corporations, their offspring, and their brands permeate in the lives of the typical American citizen. The constant flow of media in American's lives influence society and culture through promoting consumption and hyper-commercialism. One possible solution to fixing the problem is to push for anti-trust legislation against the Big 5 corporations; if they were forced to stop colluding, there could potentially be increased competition and more firms might be allowed to enter and survive in the media market. Increased competition and the addition of many more media firms could potentially give Americans more freedom to seek out the truth in media. ]]></description></item><item><title>news as entertainment</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/news_as_entertainment-5081.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[I think the most pressing issue of media we have right now is that news is presented as entertainment. As college students I think we can agree that it’s easier to get news in quick, small stories, but I feel these stories should be told in a serious matter so we can get every detail. It’s hard to know what is going on in the world when you aren’t given enough serious information, and I feel we should all be informed citizens. Even though we get full news stories in newspapers, most people today, whether in college or not, don’t have time to sit down and read the newspaper, we are getting most of our information from radio and television. As a solution I think that both radio and television news should become less entertaining over time. The companies cannot just immediately switch to serious news, but I feel that if they start taking away the flashy graphics and music between stories people will be able to adjust along with it. However I feel the most important thing for news to change would be to start spending more time on stories than the minute they do now. I understand that it will be hard because as a society we are used to news as quick and entertaining, but if we can slowly change that I think it will be much more beneficial for society.]]></description></item><item><title>False Gender Representations</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/False_Gender_Representations-5070.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[The most pressing problem with American mass media today is how easily persuaded people can be into believing these fictitious ideas about gender representations. We all know that what we see in movies, advertisements, and music videos is overly compensated for actual gender portrayals, yet we still believe media’s ideas over our own. This false idea of gender representation starts as far back as to early childhood, according to many of the television shows and movies children will watch. Disney movies are a perfect example this. The male characters are given firm, masculine power in their structure, while the female characters are given fragility and vulnerability in theirs. By being exposed to this at such a young age and then continual exposure through adolescence and early adulthood, these ideas could appear to be the norms for gender social structure for the rest of their lives. While these ideas are true on some level, the over exaggeration needs to be recognized and not taken so seriously. As a result of these gender exaggerations, males have progressively become overly aggressive in their nature, which then leads to violence against women. If people were not so easily influenced by media’s false gender representations, it could possibly lead to a reduction in male violence against women in the future. Media needs to calm their ideas about gender rolls and give it a more realistic view, rather than living and believing this distorted image of genders.]]></description></item><item><title>Our Own Ignorance Is Our Downfall</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Our_Own_Ignorance_Is_Our_Downfall-5065.aspx</link><pubDate>Tuesday, February 21, 2012</pubDate><description><![CDATA[I believe the most pressing problem with American mass media is that Americans are too easily persuaded by this enormous force of advertisement, and are rapidly becoming too ignorant and unwilling to determine what is honestly in each person's best interest.  Do you really need a truck that can drive down in an avalanche and do jumps off a mountain? No. Do you need anything that the media is trying to convince us all that we need? Probably not.  If Americans were to focus on discerning what they really need, from what advertisements want them to &quot;need,&quot; mass media would have a lesser control in each of our every day lives.  Americans also need to consider what they are hearing from social media and the news.  We need to figure out our own opinions on a subject based on non-biased reviews of it and our own personal research.  The news is too controlled by corporations, and far too biased by those presenting it; and majority of Americans make no effort to figure out the truth or decide their own opinion on any specific subject.<br />If Americans started to used what part of their brains we have access to, mass media would not be able to persuade such a majority of us into buying and thinking whatever it is that their big-pocket bosses want us to buy and think. ]]></description></item><item><title>Response-What's the most important?</title><link>http://pandora.cii.wwu.edu/boards/post/NewYorkTimesifitfits-12-reply/Response-What_s_the_most_important_-5045.aspx</link><pubDate>Monday, February 20, 2012</pubDate><description><![CDATA[There are indeed many problems within media; advertising spreads consumerism like propaganda, children are targeted ruthlessly, and even our politics aren’t outside the influence of media and advertising. The most pressing issue with American mass media would be the involvement of mass media within our politics. If you think of all the issues within mass media, most are just a cog of the giant machine that mass media is, but it’s the media’s involvement in politics that keeps the machine going and all the cogs in place. Basically politicians must put their own interests to the side and are forced to appease the giant companies that place donations to their campaign. It is in this way that no truly new and innovative ideas come onto the scene in politics. This issue is the most critical because if any other issue was to be deemed the ‘most important’ all other issues would continue, but if politics were changed and the people in charge were able to be free thinking in regards to the big corporations and companies they might possibly ‘change up the game’ and mass media could be separated from those who make decisions in this country. That is the most important step in reducing the power of mass media in America. ]]></description></item></channel></rss>
